According to Harv:

What is value? Investopedia defines value as "the monetary, material, or assessed worth of an asset, goods, or service." According to Ethics Unwrapped, "values are individual beliefs that motivate people to act one way or another." They serve as a guide for human behavior. Oxford Dictionaries state, "A value is a person's principles or standards of behavior; one's judgment of what is important in life." How do you define value? What "values" do you value? T. Harv Eker says in his eighth Wealth File, "Rich people are willing to promote themselves and their value. Poor people think negatively about selling and promoting." It is important to believe in what you are doing and, from a business perspective, what you are selling. Is it a product? Or is it a service? Perhaps it is your time or knowledge? You should first be assured you believe in the product or service you choose to represent. This must align with who you are. Then you should be proud and stand behind what you do and promote. This drive and confidence in what you represent draw energy as a driving force to a Millionaire's Mind.

A Book in Time's Commentary:

PPS CLIP:

Professionally:  I had found that when I attempted to sell products I didn't fully believe in, sales were forced, sparse, and unfulfilling. When I redefined my values and understood who I am and what I represent, I could change my businesses, mindset, and products. These changes energized all of my efforts, and as I received confidence in what I was doing and Who I was doing it for and representing, from Christ above, I believed in and thus shared myself and my products. My thoughts are always eager to join in where enthusiasm abounds, and thus continue striving for more growth and success opportunities.

Personally:  Values are very important to me, and I want them to represent who I am. A standard of values should be steady and even-keeled, emanating through all aspects of my life...professionally, personally, financially, and spiritually. I place a high value on all of my relationships and am proud to promote my own value to others and respect and value them as well.

Spiritually:  

"True greatness is not measured by the headlines a person commands or the wealth he or she accumulates. The inner character of a person - the undergirding moral and spiritual values and commitment - is the true measure of lasting greatness."

Billy Graham

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