Spirit Animal Coffee c/o A Book in Time

Published on 8 September 2022 at 17:49

A Book in Time would like to introduce you to an amazing company who knows...COFFEE!



Committed to beans that merge luxury and sustainability
for a new coffee experience that changes your palate and our planet.


Respect is at the root of our coffee -- respect for skilled growers, inspired sippers, dedicated staff, and each coffee tree itself.  We source all beans from independent farmers in Honduras, whose coffee-growing experience goes back generations.  Reversing the industry-standard supply chain economy, we pay fair wages to growers and even re-invest our own profits back into our farms, freeing our farmers to do what they do best: diligent and meticulous, quality organic growing. 


Our farms are all located at high altitudes of around 5,000ft, where trees’ slower maturation allows more time for their fruit to reach optimal sweetness.  Just as careful in our harvest, we choose only the top 1% of beans, measuring the cherries’ sweetness with a refractometer and hand-plucking only the fruits that qualify between 18 and 20 degrees Brix.  In the art of drying, each bean is carefully monitored to reach optimal condition without damage to flavor and integrity -- whether using sun-driven techniques like natural and honey or the more standardized washed process.  Because our farms are all micro-lots and thus process beans only in microbatches, we commit never to value quantity over quality. 


Therefore, the Spirit Animal Coffee you receive is the product of a different coffee industry and the agent of a cultural change.  It’s a new breed of café-- combining inspirational taste and sustainable reciprocity for a stirring experience of proudly bold sipping.


Born and raised in Honduras, I grew up with a love for the land and all it produces.  Digging my feet into the soil and feeling the life it gives, I learned about planting and harvesting as I accompanied my parents. 

But my most important lesson was to serve and respect everyone who works the land, regardless of social status or role.  Agronomy was and continues to be, one of my country's most demanding and poorly-paid professions.  I'll never forget what it was like to sit down with farmers and have a home-grown cup of coffee.  We chatted about their living conditions, the challenges they faced when growing coffee on their land, and how terribly undervalued café was on the local market.  And with each deliciously pure sip, paradoxically nurtured with care and strong against socio-economic odds, I discovered my passion: to share my country’s coffee as inspiration for reciprocity and respect.

Today, twenty years later, I’ve created Spirit Animal Coffee to leverage my business background toward improving the lives of small-scale farmers.  They are already century-long experts in nurturing coffee’s best essence; now, I hope to share with the world the vitality sipped in these beans so that it may then be fairly cycled back to the hardworking communities that produce them.  

Why coffee?  Because I love both the process and the result: an invigorating cup of coffee.  But most importantly, because more than 20% of my country’s population makes its living from the coffee industry.  That's more than 100,000 families that can improve their quality of life and ensure a more sustainable future.  

Now, Spirit Animal Coffee invites you to drink with purpose while you discover the inspiration of sipping in the moment.  Let’s celebrate with a true cup of coffee.


Seeking a new challenge and the opportunity to create a passion-driven business, I started on a new path.  Ever since I can remember, I’ve always appreciated a good cup of coffee; while visiting Honduras, I was amazed and inspired by the quality of their café. 

I spent the next few years traveling all over Latin America around coffee farms, learning about the industry, and trying to figure out what makes the perfect cup.  I realized there is a huge potential to share the pure taste of café through specialty coffee -- still mostly unknown in the Western market.  This was when I decided to create a coffee company that delivers only the best and most pure beans.  During one of my travels with my friend Kathya, we joined forces to deliver high-end specialty coffee at affordable prices.


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